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On-Site Search
06. June 2026
Fuzzy Search & Synonyms: How Every Customer Finds Their Product
Typos, different wording, plural instead of singular: a fault-tolerant search catches all of it – and prevents empty results pages.
Customers search the way they speak – not the way your product data is maintained. A modern search bridges that gap.
Fault tolerance
“servetes” instead of “serviettes”, “green” instead of “Green”: fuzzy search recognises the intent and still returns the right results instead of showing an empty page.
Synonyms with control
Whether “phone” and “smartphone” mean the same thing is your decision – maintained manually or suggested automatically by AI. That keeps search relevant without turning it into a black box.
The result: fewer drop-offs, more products found, more revenue.
Geschrieben von OnFinds Team
